Job Description Guide

  • Aligning hiring manager needs with market-facing job descriptions
  • Attracting more qualified and diverse candidates
  • Enhancing candidate experience through clear, engaging language
  • Increasing job posting reach with SEO and platform optimization
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Downloads 140 downloads Type Guide Publication date October 10, 2025 Topics Talent Acquisition

This guide provides recruiters and hiring managers with best practices to create inclusive, engaging, and optimized job descriptions. It covers the full process: from intake and collaboration to crafting compelling content and optimizing postings for visibility and candidate engagement.

Included in this resource:

  • The importance of job descriptions in recruitment
  • Collaborating with hiring managers and teams during the intake process
  • Must-haves of a job description (pitch, culture & values, job summary, responsibilities, qualifications)
  • Crafting compelling job descriptions with storytelling and inclusive language
  • Optimizing job descriptions for recruiters (LinkedIn algorithms, SEO, mobile, metrics)
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